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FMSI COO Publishes Mobile Technology Article in CB Insight

 

 

By Meredith Deen

 

 

May 8, 2015
 
CB Insight Article: Mobile technology finds its place in branch operations

"Even as mobile banking adoption accelerates rapidly, bank customers say they still want the option of branch-banking, too. That’s the message of a report issued in 2013 by Accenture, which found that 32% of U.S. bank customers use mobile banking at least once a month (half again as many as in 2012) but 50% of those same customers would change banks if their current bank’s branches closed. So, what’s a bank to do?"

Read the full article here.